{
    "schema": "https://saferpage.de/schemas/domain-cookie-erklaerung.v1",
    "generated_at": "2026-06-08T17:48:00+00:00",
    "domain": "onlinemarketing.de",
    "scan": {
        "id": "4c8e7180-c7a7-469d-92e0-7e846c5d808e",
        "checked_at": "2026-06-07 16:06:45.155486+02"
    },
    "summary": "onlinemarketing.de Cookie-Erklärung: 19 Cookie-/Storage-Zeile(n), 13 vor Einwilligung, 8 mit Tracking-Bezug.",
    "status": "prüfen",
    "score": 43,
    "metrics": {
        "row_count": 19,
        "cookie_count": 13,
        "storage_count": 6,
        "pre_consent_count": 13,
        "tracking_count": 8,
        "third_party_count": 6,
        "security_issue_count": 7,
        "unknown_count": 1
    },
    "categories": {
        "Unklar": 6,
        "Statistik/Marketing": 4,
        "tracking": 4,
        "Unklassifiziert": 1,
        "Notwendig": 1,
        "Präferenzen": 1,
        "unknown": 1,
        "functional": 1
    },
    "links": {
        "cookie_declaration": "https://saferpage.de/cookies/onlinemarketing.de",
        "json": "https://saferpage.de/cookies/onlinemarketing.de/export",
        "csv": "https://saferpage.de/cookies/onlinemarketing.de/export-csv",
        "embed": "https://saferpage.de/cookies/onlinemarketing.de/embed",
        "embed_json": "https://saferpage.de/cookies/onlinemarketing.de/embed-json",
        "embed_markdown": "https://saferpage.de/cookies/onlinemarketing.de/embed-md",
        "report": "https://saferpage.de/onlinemarketing.de",
        "consent_center": "https://saferpage.de/consent/onlinemarketing.de",
        "guide": "https://saferpage.de/guides/cookie-laufzeiten-und-zwecke-pruefen"
    },
    "embed_snippets": [
        {
            "id": "iframe",
            "label": "Iframe Embed",
            "placement": "Datenschutzerklaerung oder Cookie-Policy",
            "code": "<iframe src=\"https://saferpage.de/cookies/onlinemarketing.de/embed\" title=\"Cookie-Erklaerung fuer onlinemarketing.de\" loading=\"lazy\" style=\"width:100%;border:0;min-height:520px\"></iframe>"
        },
        {
            "id": "link",
            "label": "Policy Link",
            "placement": "Footer, Datenschutzseite oder Cookie-Banner",
            "code": "<a href=\"https://saferpage.de/cookies/onlinemarketing.de\" rel=\"privacy-policy\">Cookie-Erklaerung anzeigen</a>"
        },
        {
            "id": "server_include",
            "label": "Serverseitig einbetten",
            "placement": "CMS/Template mit eigener Gestaltung",
            "code": "GET https://saferpage.de/cookies/onlinemarketing.de/embed"
        }
    ],
    "rows": [
        {
            "id": "uc_settings@eigene website oder eingebundener dienst",
            "kind": "cookie",
            "name": "uc_settings",
            "provider": "Eigene Website oder eingebundener Dienst",
            "domain": "onlinemarketing.de",
            "category": "Statistik/Marketing",
            "purpose": "Tracking-Hinweis im Web Storage erkannt.",
            "consent_requirement": "Einwilligung erforderlich",
            "lifetime": "dauerhaft bis Löschung durch Nutzer/Browser",
            "party": "Browser Storage",
            "pre_consent": true,
            "tracking": true,
            "secure": "",
            "same_site": "",
            "retention_risk": "",
            "security_issues": [],
            "source": "declaration",
            "action": "Einwilligungsbedarf, Zweck und Blockierung vor Consent fachlich prüfen.",
            "guide_url": "/guides/cookie-laufzeiten-und-zwecke-pruefen",
            "sources": [
                "declaration"
            ]
        },
        {
            "id": "uc_ui_version@eigene website oder eingebundener dienst",
            "kind": "cookie",
            "name": "uc_ui_version",
            "provider": "Eigene Website oder eingebundener Dienst",
            "domain": "onlinemarketing.de",
            "category": "Statistik/Marketing",
            "purpose": "Tracking-Hinweis im Web Storage erkannt.",
            "consent_requirement": "Einwilligung erforderlich",
            "lifetime": "dauerhaft bis Löschung durch Nutzer/Browser",
            "party": "Browser Storage",
            "pre_consent": true,
            "tracking": true,
            "secure": "",
            "same_site": "",
            "retention_risk": "",
            "security_issues": [],
            "source": "declaration",
            "action": "Einwilligungsbedarf, Zweck und Blockierung vor Consent fachlich prüfen.",
            "guide_url": "/guides/cookie-laufzeiten-und-zwecke-pruefen",
            "sources": [
                "declaration"
            ]
        },
        {
            "id": "uc_user_country@eigene website oder eingebundener dienst",
            "kind": "cookie",
            "name": "uc_user_country",
            "provider": "Eigene Website oder eingebundener Dienst",
            "domain": "onlinemarketing.de",
            "category": "Statistik/Marketing",
            "purpose": "Tracking-Hinweis im Web Storage erkannt.",
            "consent_requirement": "Einwilligung erforderlich",
            "lifetime": "Sitzung/Tab",
            "party": "Browser Storage",
            "pre_consent": true,
            "tracking": true,
            "secure": "",
            "same_site": "",
            "retention_risk": "",
            "security_issues": [],
            "source": "declaration",
            "action": "Einwilligungsbedarf, Zweck und Blockierung vor Consent fachlich prüfen.",
            "guide_url": "/guides/cookie-laufzeiten-und-zwecke-pruefen",
            "sources": [
                "declaration"
            ]
        },
        {
            "id": "uc_user_interaction@eigene website oder eingebundener dienst",
            "kind": "cookie",
            "name": "uc_user_interaction",
            "provider": "Eigene Website oder eingebundener Dienst",
            "domain": "onlinemarketing.de",
            "category": "Statistik/Marketing",
            "purpose": "Tracking-Hinweis im Web Storage erkannt.",
            "consent_requirement": "Einwilligung erforderlich",
            "lifetime": "dauerhaft bis Löschung durch Nutzer/Browser",
            "party": "Browser Storage",
            "pre_consent": true,
            "tracking": true,
            "secure": "",
            "same_site": "",
            "retention_risk": "",
            "security_issues": [],
            "source": "declaration",
            "action": "Einwilligungsbedarf, Zweck und Blockierung vor Consent fachlich prüfen.",
            "guide_url": "/guides/cookie-laufzeiten-und-zwecke-pruefen",
            "sources": [
                "declaration"
            ]
        },
        {
            "id": "_wpinitialpermissionstate@eigene website oder eingebundener dienst",
            "kind": "cookie",
            "name": "_wpinitialpermissionstate",
            "provider": "Eigene Website oder eingebundener Dienst",
            "domain": "onlinemarketing.de",
            "category": "Unklassifiziert",
            "purpose": "Zweck aus dem Keynamen nicht sicher bestimmbar.",
            "consent_requirement": "unklar, prüfen",
            "lifetime": "dauerhaft bis Löschung durch Nutzer/Browser",
            "party": "Browser Storage",
            "pre_consent": true,
            "tracking": false,
            "secure": "",
            "same_site": "",
            "retention_risk": "",
            "security_issues": [],
            "source": "declaration",
            "action": "Einwilligungsbedarf, Zweck und Blockierung vor Consent fachlich prüfen.",
            "guide_url": "/guides/cookie-laufzeiten-und-zwecke-pruefen",
            "sources": [
                "declaration"
            ]
        },
        {
            "id": "sbjs_current@onlinemarketing.de",
            "kind": "cookie",
            "name": "sbjs_current",
            "provider": "onlinemarketing.de",
            "domain": "onlinemarketing.de",
            "category": "Unklar",
            "purpose": "Unklar",
            "consent_requirement": "unklar, prüfen",
            "lifetime": "Session",
            "party": "First-Party",
            "pre_consent": true,
            "tracking": false,
            "secure": "nein",
            "same_site": "Lax",
            "retention_risk": "niedrig",
            "security_issues": [
                "Secure fehlt"
            ],
            "source": "inventory",
            "action": "Cookie-Attribute im Server, Plugin oder CMP prüfen und Secure/SameSite setzen.",
            "guide_url": "/guides/cookies-sicher-konfigurieren",
            "sources": [
                "inventory",
                "declaration",
                "notice"
            ]
        },
        {
            "id": "sbjs_current_add@onlinemarketing.de",
            "kind": "cookie",
            "name": "sbjs_current_add",
            "provider": "onlinemarketing.de",
            "domain": "onlinemarketing.de",
            "category": "Unklar",
            "purpose": "Unklar",
            "consent_requirement": "unklar, prüfen",
            "lifetime": "Session",
            "party": "First-Party",
            "pre_consent": true,
            "tracking": false,
            "secure": "nein",
            "same_site": "Lax",
            "retention_risk": "niedrig",
            "security_issues": [
                "Secure fehlt"
            ],
            "source": "inventory",
            "action": "Cookie-Attribute im Server, Plugin oder CMP prüfen und Secure/SameSite setzen.",
            "guide_url": "/guides/cookies-sicher-konfigurieren",
            "sources": [
                "inventory",
                "declaration",
                "notice"
            ]
        },
        {
            "id": "sbjs_first@onlinemarketing.de",
            "kind": "cookie",
            "name": "sbjs_first",
            "provider": "onlinemarketing.de",
            "domain": "onlinemarketing.de",
            "category": "Unklar",
            "purpose": "Unklar",
            "consent_requirement": "unklar, prüfen",
            "lifetime": "Session",
            "party": "First-Party",
            "pre_consent": true,
            "tracking": false,
            "secure": "nein",
            "same_site": "Lax",
            "retention_risk": "niedrig",
            "security_issues": [
                "Secure fehlt"
            ],
            "source": "inventory",
            "action": "Cookie-Attribute im Server, Plugin oder CMP prüfen und Secure/SameSite setzen.",
            "guide_url": "/guides/cookies-sicher-konfigurieren",
            "sources": [
                "inventory",
                "declaration",
                "notice"
            ]
        },
        {
            "id": "sbjs_first_add@onlinemarketing.de",
            "kind": "cookie",
            "name": "sbjs_first_add",
            "provider": "onlinemarketing.de",
            "domain": "onlinemarketing.de",
            "category": "Unklar",
            "purpose": "Unklar",
            "consent_requirement": "unklar, prüfen",
            "lifetime": "Session",
            "party": "First-Party",
            "pre_consent": true,
            "tracking": false,
            "secure": "nein",
            "same_site": "Lax",
            "retention_risk": "niedrig",
            "security_issues": [
                "Secure fehlt"
            ],
            "source": "inventory",
            "action": "Cookie-Attribute im Server, Plugin oder CMP prüfen und Secure/SameSite setzen.",
            "guide_url": "/guides/cookies-sicher-konfigurieren",
            "sources": [
                "inventory",
                "declaration",
                "notice"
            ]
        },
        {
            "id": "sbjs_migrations@onlinemarketing.de",
            "kind": "cookie",
            "name": "sbjs_migrations",
            "provider": "onlinemarketing.de",
            "domain": "onlinemarketing.de",
            "category": "Unklar",
            "purpose": "Unklar",
            "consent_requirement": "unklar, prüfen",
            "lifetime": "Session",
            "party": "First-Party",
            "pre_consent": true,
            "tracking": false,
            "secure": "nein",
            "same_site": "Lax",
            "retention_risk": "niedrig",
            "security_issues": [
                "Secure fehlt"
            ],
            "source": "inventory",
            "action": "Cookie-Attribute im Server, Plugin oder CMP prüfen und Secure/SameSite setzen.",
            "guide_url": "/guides/cookies-sicher-konfigurieren",
            "sources": [
                "inventory",
                "declaration",
                "notice"
            ]
        },
        {
            "id": "sbjs_session@onlinemarketing.de",
            "kind": "cookie",
            "name": "sbjs_session",
            "provider": "onlinemarketing.de",
            "domain": "onlinemarketing.de",
            "category": "Notwendig",
            "purpose": "Notwendig",
            "consent_requirement": "meist ohne Einwilligung",
            "lifetime": "kurz (0 Tage)",
            "party": "First-Party",
            "pre_consent": true,
            "tracking": false,
            "secure": "nein",
            "same_site": "Lax",
            "retention_risk": "niedrig",
            "security_issues": [
                "Secure fehlt"
            ],
            "source": "inventory",
            "action": "Cookie-Attribute im Server, Plugin oder CMP prüfen und Secure/SameSite setzen.",
            "guide_url": "/guides/cookies-sicher-konfigurieren",
            "sources": [
                "inventory",
                "declaration",
                "notice"
            ]
        },
        {
            "id": "sbjs_udata@onlinemarketing.de",
            "kind": "cookie",
            "name": "sbjs_udata",
            "provider": "onlinemarketing.de",
            "domain": "onlinemarketing.de",
            "category": "Unklar",
            "purpose": "Unklar",
            "consent_requirement": "unklar, prüfen",
            "lifetime": "Session",
            "party": "First-Party",
            "pre_consent": true,
            "tracking": false,
            "secure": "nein",
            "same_site": "Lax",
            "retention_risk": "niedrig",
            "security_issues": [
                "Secure fehlt"
            ],
            "source": "inventory",
            "action": "Cookie-Attribute im Server, Plugin oder CMP prüfen und Secure/SameSite setzen.",
            "guide_url": "/guides/cookies-sicher-konfigurieren",
            "sources": [
                "inventory",
                "declaration",
                "notice"
            ]
        },
        {
            "id": "wpemojisettingssupports@eigene website oder eingebundener dienst",
            "kind": "cookie",
            "name": "wpEmojiSettingsSupports",
            "provider": "Eigene Website oder eingebundener Dienst",
            "domain": "onlinemarketing.de",
            "category": "Präferenzen",
            "purpose": "Darstellungs-, Sprach- oder Konfigurationseinstellung möglich.",
            "consent_requirement": "kontextabhängig prüfen",
            "lifetime": "Sitzung/Tab",
            "party": "Browser Storage",
            "pre_consent": true,
            "tracking": false,
            "secure": "",
            "same_site": "",
            "retention_risk": "",
            "security_issues": [],
            "source": "declaration",
            "action": "Einwilligungsbedarf, Zweck und Blockierung vor Consent fachlich prüfen.",
            "guide_url": "/guides/cookie-laufzeiten-und-zwecke-pruefen",
            "sources": [
                "declaration"
            ]
        },
        {
            "id": "uc_settings@onlinemarketing.de",
            "kind": "storage",
            "name": "uc_settings",
            "provider": "onlinemarketing.de",
            "domain": "onlinemarketing.de",
            "category": "tracking",
            "purpose": "Tracking/Analytics",
            "consent_requirement": "Einwilligung erforderlich",
            "lifetime": "dauerhaft bis Löschung durch Nutzer/Browser",
            "party": "First-Party",
            "pre_consent": false,
            "tracking": true,
            "secure": "",
            "same_site": "",
            "retention_risk": "",
            "security_issues": [],
            "source": "storage",
            "action": "Einwilligungsbedarf, Zweck und Blockierung vor Consent fachlich prüfen.",
            "guide_url": "/guides/cookie-laufzeiten-und-zwecke-pruefen",
            "sources": [
                "storage"
            ]
        },
        {
            "id": "uc_ui_version@onlinemarketing.de",
            "kind": "storage",
            "name": "uc_ui_version",
            "provider": "onlinemarketing.de",
            "domain": "onlinemarketing.de",
            "category": "tracking",
            "purpose": "Tracking/Analytics",
            "consent_requirement": "Einwilligung erforderlich",
            "lifetime": "dauerhaft bis Löschung durch Nutzer/Browser",
            "party": "First-Party",
            "pre_consent": false,
            "tracking": true,
            "secure": "",
            "same_site": "",
            "retention_risk": "",
            "security_issues": [],
            "source": "storage",
            "action": "Einwilligungsbedarf, Zweck und Blockierung vor Consent fachlich prüfen.",
            "guide_url": "/guides/cookie-laufzeiten-und-zwecke-pruefen",
            "sources": [
                "storage"
            ]
        },
        {
            "id": "uc_user_country@onlinemarketing.de",
            "kind": "storage",
            "name": "uc_user_country",
            "provider": "onlinemarketing.de",
            "domain": "onlinemarketing.de",
            "category": "tracking",
            "purpose": "Tracking/Analytics",
            "consent_requirement": "Einwilligung erforderlich",
            "lifetime": "Sitzung/Tab",
            "party": "First-Party",
            "pre_consent": false,
            "tracking": true,
            "secure": "",
            "same_site": "",
            "retention_risk": "",
            "security_issues": [],
            "source": "storage",
            "action": "Einwilligungsbedarf, Zweck und Blockierung vor Consent fachlich prüfen.",
            "guide_url": "/guides/cookie-laufzeiten-und-zwecke-pruefen",
            "sources": [
                "storage"
            ]
        },
        {
            "id": "uc_user_interaction@onlinemarketing.de",
            "kind": "storage",
            "name": "uc_user_interaction",
            "provider": "onlinemarketing.de",
            "domain": "onlinemarketing.de",
            "category": "tracking",
            "purpose": "Tracking/Analytics",
            "consent_requirement": "Einwilligung erforderlich",
            "lifetime": "dauerhaft bis Löschung durch Nutzer/Browser",
            "party": "First-Party",
            "pre_consent": false,
            "tracking": true,
            "secure": "",
            "same_site": "",
            "retention_risk": "",
            "security_issues": [],
            "source": "storage",
            "action": "Einwilligungsbedarf, Zweck und Blockierung vor Consent fachlich prüfen.",
            "guide_url": "/guides/cookie-laufzeiten-und-zwecke-pruefen",
            "sources": [
                "storage"
            ]
        },
        {
            "id": "_wpinitialpermissionstate@onlinemarketing.de",
            "kind": "storage",
            "name": "_wpinitialpermissionstate",
            "provider": "onlinemarketing.de",
            "domain": "onlinemarketing.de",
            "category": "unknown",
            "purpose": "Unklar",
            "consent_requirement": "unklar, prüfen",
            "lifetime": "dauerhaft bis Löschung durch Nutzer/Browser",
            "party": "First-Party",
            "pre_consent": false,
            "tracking": false,
            "secure": "",
            "same_site": "",
            "retention_risk": "",
            "security_issues": [],
            "source": "storage",
            "action": "Zweck, Laufzeit und Rechtsgrundlage in Cookie-Liste freigeben.",
            "guide_url": "/guides/cookie-laufzeiten-und-zwecke-pruefen",
            "sources": [
                "storage"
            ]
        },
        {
            "id": "wpemojisettingssupports@onlinemarketing.de",
            "kind": "storage",
            "name": "wpEmojiSettingsSupports",
            "provider": "onlinemarketing.de",
            "domain": "onlinemarketing.de",
            "category": "functional",
            "purpose": "Funktional",
            "consent_requirement": "kontextabhängig prüfen",
            "lifetime": "Sitzung/Tab",
            "party": "First-Party",
            "pre_consent": false,
            "tracking": false,
            "secure": "",
            "same_site": "",
            "retention_risk": "",
            "security_issues": [],
            "source": "storage",
            "action": "Zweck, Laufzeit und Rechtsgrundlage in Cookie-Liste freigeben.",
            "guide_url": "/guides/cookie-laufzeiten-und-zwecke-pruefen",
            "sources": [
                "storage"
            ]
        }
    ],
    "priority_actions": [
        "4 einwilligungspflichtige Cookie-/Storage-Einträge vor Consent blockieren.",
        "7 unklassifizierte Einträge mit Zweck, Anbieter und Laufzeit nachpflegen."
    ],
    "disclaimer": "Automatisch aus SaferPage-Cookie- und Web-Storage-Signalen abgeleitet; Kategorien und Zwecke vor Veröffentlichung fachlich prüfen."
}
